Tobacco-free Nicotine Pouch Use in Great Britain: a Representative Population Survey 2020-2021

Introduction:
This text provides an analysis of a study on the use of tobacco-free nicotine pouches in Great Britain. The study uses data from a monthly representative survey of the adult population in Great Britain between November 2020 and October 2021 to estimate the prevalence of nicotine pouch use.

Key Points:

* Nicotine pouch use is rare in Great Britain, with a weighted prevalence of just 0.26%.
* Prevalence doubled from November 2020 to October 2021.
* Pouch use is more common among men than women and is concentrated among younger and middle-aged adults.
* Nicotine pouch use is largely concentrated among adults who use other nicotine products and have a history of smoking.
* Continued monitoring of nicotine pouch use is needed.
* The study uses a representative survey of the population in Great Britain and collects detailed data on demographics and nicotine use.
* The repeat cross-sectional design allows for tracking changes over time.

Main Message:
The main message of this text is that while nicotine pouch use is currently uncommon in Great Britain, it grew between 2020 and 2021. The use of nicotine pouches is largely concentrated among younger and middle-aged men who also use other nicotine products and have a history of smoking. Therefore, continued monitoring of nicotine pouch use is necessary to determine its potential impact on public health.

Tattan-Birch, h., Jackson, S. E., Dockrell, M., & Brown, J. (2022). Tobacco-free Nicotine Pouch Use in Great Britain: a Representative Population Survey 2020-2021. Nicotine & Tobacco Research: Official Journal of the Society for Research on Nicotine and Tobacco, 24(9), 1509–1512. https://doi.org/10.1093/ntr/ntac099